Pierpoint-Martin provides clients with a variety of e-marketing services including: web site affiliate program development, online sweepstake operation, online newsletters production, banner advertisement development and placement, e-mail list management, and e-mail campaign design and implementation.

Web Site Affiliate/Membership Program Development
Studies demonstrate that web users are much more likely to return to sites where they are members. This is true both of e-commerce sites and of content-based sites. That is why providing visitors to your web site with a successful affiliate or membership program is essential to building repeat visitorship. At Pierpoint-Martin we can not only build a completely customized affiliate/marketing program for you that meets your exact needs, but we can maintain it for you.

Online Sweepstakes
Looking to build an e-mail list of visitors to your site? An online sweepstakes program is a great way to obtain visitor e-mail addresses as well as increase the overall "stickiness" of your site. At Pierpoint-Martin, we design and manage online sweepstakes programs for a variety of e-commerce clients--including General Nutrition Corporation--with great success. Let us design and manage a sweepstakes program that integrates with your site!

Online Newsletters
Keeping in touch with online customers/site visitors is essential to building repeat visitors. However, unsolicited e-mail messages are often regarded as a nuisance. To stand out from the crowd and avoid being categorized as SPAM, you must provide your customers/visitors with e-mail they want to receive. One of the best ways to do this is with a regular online newsletter. If you already have in-house staff to create the newsletter content, Pierpoint-Martin can format and e-mail the newsletter for you. Alternatively, we can provide content development as well.

Banner Advertisements
Online banner advertisements work. But, like earlier forms of advertising, design of the ad campaign and placement of the ads is crucial to success. At Pierpoint-Martin, we specialize in the development and placement of online banner advertisements, so we can maximize the effectiveness of your online advertising dollars. In addition, as the operator of numerous high-traffic e-commerce sites, we can provide your company with a wealth of in-house advertising opportunities.

E-Mail Campaigns
E-mail marketing has never been easier or harder: easier because the number of people who use e-mail regularly has never been larger, harder because the number of unsolicited e-mail messages people receive has never been higher. At Pierpoint-Martin we can design and implement an opt-in e-mail campaign for your organization that will cut through the clutter of SPAM and get your message to your target audience.